This project involved designing a logo for MusicACT and then integrating the logo onto a package design. I created a fictional event - The 2022 Music Industry Summit, and designed a show bag that would be given to each attendee. MusicACT's goal is for Canberra to be celebrated as a music city, and my job was to reflect this in my logo design inclusive of the whole music industry in Canberra. My design represents both the Australian Capital Territory and music combined together, aiming to portray Canberra as a vibrant city alive with music and energy.
logo and text for the music act music industry summit
MusicACT's goal    'Canberra is celebrated
                      as a music city.'

purple showbag with logo
ENLIVEN
SUPPORT
INSPIRE
EXCELLENCE
,usic act logo in pink and orange
flat package design for showbag
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